Replay

Majority interest sold Replay

Replay has a new owner. Parent Company Fashion Box S.p.A. (Replay, Replay & Sons, We Are Replay) has a majority interest of 60 percent sold to Equibox Holding SpA The remaining 40 percent remains the property of the parent company and the family Buziol. Fashion Box had been expected on the death of founder Claudio Buziol in 2005 in search of a new strategic partner. That has now found Equibox Holding, a consortium of Matteo and Massimo Sinigaglia and Wolfgang Friedrichs. The Sinigalia are jointly owns 70 percent of Equibox, Friedrichs for 30 percent.

The new owners have a long history with Replay. Thus, Matteo and Massimo Sinigaglia since 2001 producer of the Replay footwear styles. Matteo is also the new CEO of the company. Wolfgang Friedrichs in 2002 closed a joint venture with Claudio Buziol and has been responsible for Replay Germany. (He is also an importer of denim brand Diesel in Germany).



Paola Dametto Buziol, director of Fashion Box, said in a press statement: "Equibox is the best partner for a sound development of the brand Replay protection. A large number of parties have shown interest, but we have chosen a business and professionals Fashion Box of all major partners were. With the development of this recession is the best solution to continuously? capacity and to ensure a strong company. "





Last week it was announced that a reorganization Fashion Box performs one hundred jobs worldwide and deletes. Reason is the declining sales. In November the company reported revenues over the first nine months of the current financial year 2009 decreased by 5.1 percent. The group turnover amounted to 24.2 million euros, against 25.5 million over the same period in 2008. Especially the sales of the wholesale trade fell by 8.1-percent-to 17.7 million euros against 19.2 million in 2008.